Jay Wallace, Sr.Regional Sales Manager-NW USA, Canada, Latin America at Clear-Com, said about their participation at NAB SHOW 2024: ‘We are proud to introduce Gen-IC to the marketplace. Gen-IC is a cloud based intercom offering that is especially attractive to broadcasters and live events clients’.
About their expectations for 2024, Wallace explained: ‘LATAM in general was slower to recover post pandemic, however 2024 has been quite busy so far. The difference in activity level we are experiencing, compared to last year is tremendous’.
‘LATAM has long been an important market for Clear-Com. Some of our distributors have been with us for decades, creating stability and providing the level of service our clients have come to expect from Clear-Com’.
Regarding the best-seller solutions, the executive said: ‘The LATAM market is similar to others. Broadcast, live performance, and corporate are all strong. Recently, we have seen new opportunities emerge in the House of Worship (HOW) space. Clear-Com has deep experience in this market segment and an excellent mix of products to offer’.
‘Our clients in LATAM are no different from clients anywhere in that they expect Clear-Com equipment to be well built, intuitive to operate, and be supported with local as well as factory service’.
At last Wallace remarked that Clear-Com ‘is well represented in LATAM by strong distributors with many years of experience and a deep understanding of the Clear-Com product lines’.
