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SIGMA signs important official distribution agreement with Merlin Distributor

Danilo Fuzeto, Executive Director of Zeus Broadcast, Edson Marion, CEO Merlin Distributor, Mark Amir-Hamzeh, President SIGMA América, Kazuto Yamaki, CEO SIGMA Corporation and Valdiney Marcelino, Commercial Director Merlin Distributor

SIGMA, a leading manufacturer of lenses, cameras and products for the audiovisual market, has just signed a distribution agreement with Merlin Distributor, where they will be working with the complete line of SIGMA Art, Sports and Contemporary lenses, along with the fp series of cameras.

Edson Marion, CEO of Merlin Distributor, expresses his high expectations for the celebration of this contract: “For our company, it is very important to be able to count on a manufacturer of the vanguard like SIGMA, because it adds a line of excellent products to our brand portfolio, which will allow all our business partners, distributors and resellers to offer a wide range of high-quality products in the different scales of the audiovisual market.”

With this important agreement, SIGMA demonstrates its intention to continue maintaining a strong presence in the region, as explained Mark Amir-Hamzeh, President of SIGMA America: ‘We have signed an authorized distribution agreement with Merlin for the Brazilian market. Their existing sales and marketing facilities in this market, the ability to provide customer support and after-sales support have certainly been key to making this agreement happen, in which we will supply them with the full line of SIGMA Art, Sports and Contemporary lenses, along with the fp series of cameras, so that they can develop them together with their strong network of retailers in this market’.

‘SIGMA crafts exceptional lenses for most of the major camera systems, including Sony E-Mount, Fujifilm X-Mount, Canon EF and RF Mount, Nikon F and Z Mounts, and for the L-Mount system, compatible with still and video cameras from SIGMA, Leica, Panasonic, Black Magic, and DJI‘, said Amir-Hamzeh.

On behalf of Merlin, João Marchiore, CFO of the company, manifested: “This is another step that our company is taking to continue positioning itself as the leading master distributor in the audiovisual sector, creating important alliances with the best manufacturers for the region, as we have done in this case with SIGMA, which will undoubtedly be an important business partner for Merlin Distributor and with which we already have a commitment for the future”.

Concluding Valdiney Marcelino, commercial director of Merlin Distributor: SIGMA fits perfectly into our distribution scheme and the brands that work with us, so its products will undoubtedly be an excellent opportunity for our extensive network of distributors, resellers and integrators, for whom we work permanently to bring them cutting-edge technological brands and products so that they can continue to expand their businesses’.

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