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Lessons learned from IBC and what it means for the CAPER Show

The Aveco team at IBC 2024

At IBC, we saw that broadcasters’ desires have moved to value predefined, repetitive production of news stories. This marks a shift in focus from the endless flexibility of news production to more organized, OPEX-saving processes. Does this resonate with you as well?

At Aveco, we embrace this approach which allows you to focus your creativity on designing the style of news bulletins and storyboards. Even the most complex stories—with camera moves, precisely timed graphics, DVE windows, and audio processing—can be effectively managed through by story template.

But the news story itself is a commodity that should be produced in an industrial manner—precisely, with minimum effort, and maximum impact. 

That’s why ASTRA Studio, our award-winning studio automation system, was designed to address this specific challenge. Our story templates, which are unique in the media world, maximize your efficiency without sacrificing precision.

Plus, ASTRA Studio can do much more… automate ingest of individual stories, and even publish them online. A single automation system can control multiple studios. And even if a component fails, our active-active redundancy allows the production to continue.

When you integrate it with other Aveco products like GEMINI Media Asset Management and the ASTRA MCR playout solution, ASTRA Studio excels in advanced workflows such as newswheel.

Would you like to see ASTRA Studio, GEMINI, or ASTRA MCR in action? Reach out to Guillermo Mon, Sales Director for LATAM & Caribe, at (+54 911 5137-7026) to schedule a virtual meeting or meet in person at the upcoming CAPER show (October 29-31)!

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