Olga Gamolina, Sales Manager of Elecard, talk to Prensario at NAB where their key message is Ensuring high-quality video delivery across contribution and distribution workflows. The focus is on solving real-world operational challenges, not just showcasing technology.

Their Key solutions are:

– CodecWorks Gateway – a software system to adapt video streams across different networks and protocols.

– Boro + StreamEye (Monitoring & Analysis) – a combined workflow that allows operators to detect and deeply analyze issues in live streams, reducing troubleshooting time and improving QoE.

– Vicont (Digital Signage / Content Delivery Platform) – a scalable platform for targeted content delivery across distributed screens.

‘At NAB, we make the hands-on demos built around real use cases, including: SRT monitoring (non-intrusive) and troubleshooting – New sniffing feature; SCTE-35 validation; AV1 and VVC analysis and 2022-7 transport visibility’.

The positioning is very clear: Not just tools and technologies, but a helpful integrated stack for reliable video delivery.

‘We operate today as a globally recognized provider of video delivery, monitoring and analysis technologies, with headquarters in California, United States, and additional offices in Europe and Asia, serving customers worldwide across Tier 1, Tier 2, and Tier 3 broadcasters, OTT platforms, and telecom operators’, Gamolina explained.

‘Our portfolio spans the entire video workflow – from encoding and streaming to QoS and QoE monitoring and to in-depth video analysis. It also includes software systems for OTT, IPTV, and CATV pipelines, covering encoding, transport, and orchestration, with proven performance in large-scale live sports environments’. 

‘Our strength lies in deep technical expertise across the full video delivery chain. We are a technology partner, helping customers ensure quality and efficiency in streaming environments.’

The work on Latam

‘We see LATAM as a high-growth region with evolving OTT and broadcast ecosystems, where operators are actively modernizing infrastructure’, Gamolina said.

About their expectations on the region the executive mentioned: Support of transition from traditional broadcast to IP-based and OTT delivery; Increasing demand for cost-efficient, software-driven solutions and a growing focus on quality monitoring and SLA assurance.

‘Our existing projects in the region (deployments in Chile, Argentina, Brazil) demonstrate proven value for local operators. Additionally, we are also supporting the evolution of new standards in the region, particularly in Brazil with TV 3.0’, explained Gamolina and added: ‘We help operators and broadcasters modernize video delivery while maintaining full control over quality.’

We continue to invest in LATAM through participation in key regional industry events, SET Expo and others; development of local partnerships and system integrator networks and ongoing business development activities in the region.

To support Latin American customers, we provide:

– Dedicated regional business development, working closely with system integrators and end users

– Remote engineering support and consultation for deployment and troubleshooting

– Technical Support services to ensure reliable day-to-day operations

– Localized user resources, including user guides and video tutorials in Spanish and Portuguese

‘Our approach is to ensure that LATAM customers receive high level technical expertise and responsiveness’, Gamolina concluded.