At the crossroads of technological convergence and the evolution of the audiovisual market, Eutelsat Group emerges as a key player in redefining the broadcasting landscape. Against the backdrop of the 2024 NAB SHOW, the company has deployed a bold strategy that merges GEO satellite technology with the promising capabilities of LEO satellites, while embracing the opportunities presented by the DVB-NIP standard.
Eutelsat‘s decision to merge with OneWeb, a leading operator in the LEO satellite constellation, marks a significant milestone in the industry. This strategic merger, giving rise to «Eutelsat Group,» not only expands the company’s reach and capacity in terms of connectivity but also opens new possibilities for the delivery of audiovisual content globally.
At the heart of this evolution lies the DVB-NIP standard, a technology that Eutelsat is adopting and promoting vigorously along with SKYflow – a partner ecosystem comprising another four companies. With DVB-NIP, the company is transforming the way audiovisual content is distributed, allowing broadcasting services to send content in Native IP format through satellite channels. This innovation not only improves the efficiency of content delivery but also provides a solution to the growing demand for bandwidth in terrestrial networks.
Eutelsat’s commitment to pioneering broadcasting solutions is exemplified in the success story of Peru’s Instituto Nacional de Radio y Televisión del Perú (IRTP). With a legacy TV distribution network reaching only 72% of the population, IRTP sought to bridge the gap and ensure universal access to vital educational, governmental, and healthcare information. Choosing Eutelsat and SKYflow’s innovative Next-Generation Direct-to-Home (DTH) solution utilizing the latest DVB-NIP standard, IRTP embarked on a transformative journey.
Ultimately, Eutelsat’s vision for the future of broadcasting is a powerful synthesis of technological innovation and strategic adaptation. By embracing the potential of the DVB-NIP standard and harnessing the complementary advantages of GEO and LEO satellites, the company is positioned not only to address the challenges of the present but also to lead the transformation of broadcasting in the years to come. With an increasing number of users demanding high-quality content anytime, anywhere, Eutelsat demonstrates its commitment to technical excellence and the continuous evolution of the audiovisual sector.
During the NAB Show, Eutelsat Group (W2070) and ST Engineering iDirect (W4573) will showcase a demo setup of the SKYflow ecosystem/ DVB NIP demo.
